iSON Xperiences

 Personalization is the key if you want to make a difference in a world governed by cut-throat competition. Most of the outsourced call centres in Kenya and South Africa are well aware of the fact that ‘personalisation’ is the key if you wish to leave a never-ending impression in the minds of your customer/complainant. Countless customer care executives get in touch with business process outsourcers to work towards customer management and satisfaction.  However, not every call centre executive is able to reach his/her full potential. In most cases, the element of personalization is missing. Here is an example: bombarding your customers and complainants with a bunch of computer-generated emails and messages is not a good idea at all if you are planning to provide him/her with a rich and memorable calling experience.  Here is why personalization is the key to success: Different People Have Different Requirements Yes. It goes without saying that different people have different requiremen

 The best customer engagement tactics are the ones that can provide the customers with a set of solutions that will help them put their present set of woes and worries to rest. A BPO does more than selling just a product (or a service). What they sell is an experience that tends to stay with the viewer for a considerable amount of time. Also, it is important for the BPO executives to make give rise to a personalized touch with the customer. Gone are the days when computer-generated content used to rule the roost. Today, what people want is a personalised experience whilst communicating with the executives. For this very reasons, customer forums and chat rooms have become quite popular with the customers and buyers. Customer experience management is the ingredient that will help you keep all of the clutter at bay.  Here is why customer engagement is important: Customers are the Key Yes. A happy customer is the key to success. No matter how big a company you are, you will not be able to